In its fourth year, the Color Me Goodwill fashion show in Asheville continues to be a huge hit. There was a sell-out crowd again this year for the fashion show, which took place on Friday, April 27 at The Orange Peel. The event is an “awareness-raiser” for the great finds available for purchase in Goodwill stores and for Goodwill’s mission and services provided in western North Carolina.
Color Me Goodwill features six local designers, who built runway collections using items sourced at Goodwill stores. For the first time this year, a panel of judges selected the overall winner based on use of materials, design innovation and quality of construction. The judges were: Patricia Martin Betts is the publisher of Sophie and Food Life Magazine, and general manager of IWANNA.com; fashion designer Kristin Alexander Tidwell; Brooke Williams, fashion stylist and publisher of The Tony Townie; and Jeremiah Wood, an actor and model who appeared on the CBS hit reality show “Survivor.”
Each collection featured designs for six models, including one Goodwill program participant model who walked the runway while Emcee Tammy Jones from Asheville’s Mix 96.5 read about the participant’s journey and involvement with Goodwill. As in past years, the Goodwill representatives stole the show and attendees learned how shopping and donating make Goodwill’s mission possible.
Leanna Echeverri, who designed the Blue Collection, won both first prize in the judges’ voting and the audience award based on ballots collected at the end of the show. Echeverri has participated in Color Me Goodwill all four years, and finished in second place last year. The first place-winning designer received a cash prize of $500.
“My collection was inspired by Marie Antoinette,” Echeverri said. “The clothing was very elaborate – big, voluminous dresses and skirts, lots of bustling and ribbons. It gave me the opportunity to be really playful with the clothing this year.”
Other designers who presented collections were Jon Pierce (Red), Charles Josef (Black), Tami-Lu Berry (Purple), Jennifer Hock (Pink) and Caleb Owolabi (Orange). Each collection featured a model who has participated in a Goodwill career services program.
For the second year, Asheville Humane Society brought adoptable dogs to present a “fashion show” at the end of the program while audience votes were tallied. Goodwill hosted a Humane Society adoption fair on Saturday at its Patton Avenue store in Asheville.
Color Me Goodwill received extensive media coverage in the Citizen-Times, Hola Carolina, Sophie Magazine, The Laurel, Connect AVL, WLOS, Mountain Xpress, The828.com, Asheville Grit; WNC Woman and other area outlets.
Click to view a gallery of pictures by Max Ganly Photography